With our Healthcare BizEd service, HCBD sends your email to qualified health insurance plan industry decision makers on your behalf.
The primary requirement is your content offers a value-add for our subscribers. Often that is a complimentary webinar, white paper, infographic, or another valuable resource. Typically we will combine your email campaign with LinkedIn posts, tweets, and banner/graphic advertising in our HIPN news to give you maximum visibility. It is a very straightforward process – we make it as easy as possible for you. We take whatever content you furnish and create an email you approve prior to distribution. We can support most all email content and preserve all design, graphics, and links. |
Reaching Your Custom Target Audience
PRIMARY CATEGORIES INCLUDE:
Health Plan/Insurers Operations - CEO, COO, CFO, President and plan operations professionals
Medical/Quality/Accountable Care - CMOs, Medical Directors, MDs, RNs, pharmacy executives and quality/outcomes leadership and provider relations/network development professionals
Health IT - CIOs CSIOs, informatics and health plan technology professionals
Legal/Compliance/Govt Programs/Health Policy - Chief Compliance Officers, General Counsel, Medicare/Medicaid leadership, and health policy professionals
Health Plan Marketing/PR/Communications - Chief Marketing Officers, business development and national sales leadership, and communications/public relations professionals
All distributions (and counts) are custom to your content. Reader satisfaction and minimizing unsubscribes is a key consideration for us. Distribution counts will vary with a minimum total of 5,000 qualified delivered emails.
Health Plan/Insurers Operations - CEO, COO, CFO, President and plan operations professionals
Medical/Quality/Accountable Care - CMOs, Medical Directors, MDs, RNs, pharmacy executives and quality/outcomes leadership and provider relations/network development professionals
Health IT - CIOs CSIOs, informatics and health plan technology professionals
Legal/Compliance/Govt Programs/Health Policy - Chief Compliance Officers, General Counsel, Medicare/Medicaid leadership, and health policy professionals
Health Plan Marketing/PR/Communications - Chief Marketing Officers, business development and national sales leadership, and communications/public relations professionals
All distributions (and counts) are custom to your content. Reader satisfaction and minimizing unsubscribes is a key consideration for us. Distribution counts will vary with a minimum total of 5,000 qualified delivered emails.
e-Newletter and social channels
Cross-promotion in HIPN editions and with LinkedIn and Twitter posts.
Pricing
Email campaign pricing
$1,000/Pro Subscriber Rate
$2,000/Standard Rate
$1,000/Pro Subscriber Rate
$2,000/Standard Rate